Careful use and proper care will extend the lifespan of any pair of shoes. Maintaining the correct moisture levels and preserving the oils in the shoe's upper ensures optimal leather conservation.

Tip: How to choose the right shoe polish tint

Darker, lighter or neutral?
Polishing regularly with a tinted shoe cream that closely matches the shade of the leather is the best choice. If there is no shoe cream in the exact shade of your shoes, but the tint of the shoes' leather is still satisfactory, then a shoe cream one shade lighter is the best option. A lighter shoe cream will not lighten the shade of your shoes, as the pigment in the cream is not intense enough to be opaque.

Darker shoe cream
Leather shoes can sometimes fade over time. If you would like to restore the shoes' character, choose a shoe cream one shade darker than the shade of your shoes. Always test a darker shoe cream on the tongue of the shoe in advance, just to be sure that the shade will work, or ask a specialist for advice.

Excessive wear
When the leather looks very 'vintage' and worn, there is a chance that the pigment in the shoe cream will bond a little more than usual to the most worn areas, causing uneven splotches. When in doubt, caution is advised.

Colourless shoe cream
We recommend that you be very cautious when using colourless shoe cream. It seems like the safest option, but can still result in an undesired effect. Some colourless shoe creams contain solvents. Various types of leather and finishing methods such as hand-coloured leather, patent leather, brushed leather and shadow effects can be affected or damaged by a shoe cream containing solvents. Before using colourless shoe cream, consult a specialist first.